How to take product photos that sell; the psychology of photography
Getting the right product photography for an online shop is vital. As there is no way for shoppers to interact with the product, they depend on the photos and product descriptions.
Blog
The power of packaging; Lessons from an unusual source – redesigning court summons
Ask any marketer who works in FMCGs and they will take will tell you just how important product packaging is. It is our last opportunity to influence a shopper before they make a purchase.
What makes a great logo
Apart from the latest celebrity scandal, the one thing that is almost guaranteed to generate newspaper headlines and result in people moaning and that’s a brand redesign.
